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BOOK SUMMARY :

An urgent illuminating exploration of the social nature of shame and of the ways in which it might be used sparingly and pointedly to promote political change and social reform in cultures that champion the individual guilt is advertised as the cornerstone of conscience yet while guilt holds individuals to personal standards it proves impotent in the face of corrupt corporate policiesa thought provoking book about a topic we seem too ashamed to talk about at least rationally probably the most important part of the book shows the limitations of guilt which is personal and therefore leads us to act as consumers rather than as activists seeking to change the way things are donean urgent illuminating exploration of the social nature of shame and of how it might be used to promote large scale political change and social reform in cultures that champion the individual guilt is advertised as the cornerstone of conscience but while guilt holds individuals to personal standards it is powerless in the face of corrupt institutionsabout is shame necessary a trenchant case for the use of public shaming as a nonviolent form of resistance is shame necessary explores how one of societys oldest tools can be used to promote large scale political change and social reform examining how we can retrofit the art of shaming for the age of social media jennifer jacquet shows that we can challenge corporations and even is shame necessary new uses for an old tool an urgent illuminating exploration of the social nature of shame and of the ways in which it might be used sparingly and pointedly to promote political change and social reform in cultures that champion the individual guilt is advertised as the cornerstone of conscience

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